Privacy Policy
Effective Date: 15 April, 2026
The Purple Bean (“we,” “our,” or “us”), brand of Ganti Media and Content Pvt. Ltd. respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
1. Information We Collect
a) Information You Provide
- Name, email address, and contact details (e.g., newsletter sign-ups, purchases)
- Billing and shipping information (for orders)
b) Automatically Collected Information
- IP address, browser type, device information
- Pages visited, time spent, referring URLs
- Log files for analytics, diagnostics, and security purposes
c) Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Enable essential site functionality
- Analyse usage via tools such as Google Analytics
- Improve performance and content
Non-essential cookies (e.g., analytics) are used only after obtaining your consent where required.
You can manage or disable cookies through your browser settings.
2. How We Use Information
We use your information to:
- Provide and deliver products and content
- Process payments and manage orders
- Send transactional emails and updates
- Send newsletters (with consent)
- Improve website performance and user experience
- Comply with legal obligations
3. Legal Basis and Consent (DPDP Act)
We process personal data:
- With your consent
- For legitimate uses such as fulfilling orders
- As required by applicable law
Where consent is required:
- It is obtained in a free, specific, informed, and unambiguous manner
- You may withdraw your consent at any time by:
- Using the “unsubscribe” link in emails, or
- Contacting us at contact@purplebean.in
Withdrawal of consent does not affect prior lawful processing.
4. Sharing of Information
We do not sell personal data.
We may share data with:
- Payment processors (e.g., Razorpay, Stripe)
- Hosting and infrastructure providers
- Analytics providers (e.g., Google Analytics)
These third parties act as Data Processors and are contractually obligated to process data only on our behalf and to maintain appropriate security safeguards.
We may also disclose information:
- If required by law
- To enforce our legal rights or protect against misuse
5. Data Retention
We retain personal data only as long as necessary:
- To fulfill the purpose for which it was collected
- To comply with legal, tax, or regulatory obligations
Data is deleted or anonymised once retention is no longer required.
6. Your Rights
Subject to applicable law, you may:
- Request access to your personal data
- Request correction or deletion
- Withdraw consent at any time
Requests can be made via contact@purplebean.in.
7. Data Security
We implement reasonable technical and organisational safeguards, including:
- Secure servers
- Encryption (e.g., SSL/TLS)
- Restricted access to personal data
However, no method of transmission or storage is completely secure.
8. Children’s Privacy
The Purple Bean content may be used by children, but transactions and data submission must be made by a parent or legal guardian.
We do not knowingly collect personal data from children without verifiable parental consent.
If we become aware that personal data of a child has been collected without such consent:
- We will delete the information promptly
Parents or guardians may contact us to review or request deletion of their child’s data.
9. Third-Party Links
Our website may include links to third-party websites. We are not responsible for their privacy practices.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Continued use of the website constitutes acceptance of the revised policy.
11. Grievance Officer
In accordance with applicable Indian law, including the Digital Personal Data Protection Act:
Grievance Officer: Sambhavi Ganti
Email: contact@purplebean.in
The Grievance Officer will address concerns regarding data processing and privacy in a timely manner.
End of Privacy Policy